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Marketing and Promotion in the Music Industry -MusicDish Industry Survey Series (#2, March/April 1999)- _____________________________ Introduction Survey Summary Detailed Analysis Musician's Perspective Survey Results Further Reading _____________________________ [G1] What is your position in the music industry? [G2] How do you currently promote your (or as the representative of) band's, label's or solo music offline? [G3] Which promotion method have you found to be the most effective? [G4] Do you market/promote in the... [G5] How much do you spend on marketing annually? [G6] What are some of the difficulties you encounter as an independent? [G7] In your work in the industry (whether a musician, label, company, etc.) do you use the services of a lawyer? [G8] How many artists do you have under your roster? [G9] Do you have your own recording facilities? [G10] Does your company have the following departments: [G11] What is the largest expense on your budget? [G12] Do you use the services of a manager/agent? [G13]. Are you currently signed to a label (indie or major)? [G14] Have you released any of the following: [G15] Do you self-produce your own CDs? _____________________________ Introduction Survey Summary Detailed Analysis Musician's Perspective Survey Results Further Reading _____________________________ -- Surveys Index

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